Home
Full Project – IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY

Full Project – IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY

Purchasing and Supply Chain Management Topic
WhatsApp or SMS: 07087083227
Click here to Get The Complete Research Project Chapter 1-5

Full Project – IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY

Click here to Get this Complete Project Chapter 1-5

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY

Product display has been of immense value to a retail shops especially in the fast food industries. This is just and simply the exhibition of products or goods in a place where people can see it easily and be attracted. Displaying of the products in the shelves, show cases, and counters exhibition the products to the customers, even when customers don’t buy them. As competition between business geared. It became imperative to turn attention to customers needs and wants. The key to achieving organizational goals consists in determining the desired satisfaction more effectively and efficiently than competitors by displaying the products properly, that is according to their series, brands, colours, shape etc in the shelves, show vase and counters.

Product display attracts customers attention and paints colour to the organizational set up. It is based on customers ease of selection between variables because the management of an organizations recognizes customers as “King” thereby packaging and displaying these needs and wants. An organization will make more money of it satisfies customers needs and wants better than competitors and the way products are displayed, arranged and labeled shows that the management is customer and market oriented. The types of shelves, show case and counter used, their method of arrangement etc goes along way to sending message across to the customers. A well trained sales force or sales team managing these shops ministers more and help the customers to sort, identity and select from the displayed goods, the brand, colour, size etc needed.

Most of the organization or companies do not embrace proper product display that some use obscure show case, displaying in a dark room or corner, without a brought light, not arranging the products in order of their sizes, shapes, colours, brand etc. these factors many lead to sales decline, slow growth and changing of bringing pattern by customers. As interesting and entirely logical result of the product display relates to the purpose of business which is to obtain and serve customers satisfactorily and give products or create good impression to the products. It is also equivalent to giving publicity to the products. This playing product is one thing and displaying them where customers will easily glance and have deeper looks in another thing. Without a total commitment on the part of the company as a whole, these application technique can only have limited and brief effects.

The emergence of fast food industries in Nigeria is as a result of dynamically continuous innovation. The existence of product display can be traced back during the burliest stage of production. The activities of the fast food industries, the back stage and front stage, the extra services accompanying product offer, the different method or techniques of product displaying are resulted from continuous discontinuity and dynamics in environment. Therefore only the companies that displayed well, their packaged needs and wants of customers that can effectively and efficiently satisfy customers because a satisfied customer is a retained customer. Product display is a pre-requisite for successful high sales and promotion to the company.

STATEMENT OF THE PROBLEM

It is a positive problem based on maintenance and improvement fast food and pastries are pure goods accompanied by services. The quality of these products and services and their display techniques have attracted commendation. The customers ranging from the parents to the bankers, students, kids etc who are patronizing commended also. The products display areas have been improved and should be maintained and also hobble to modifications and dynamically innovative due to rapid changes in environmental and sowed life style. There is need for proper checks and maintenance in these display techniques and the quality of these products.

RESEARCH QUESTION

Does a particular display technique or method used by Chutis Pastries affect consumer’s buying attitudes?

How has display been able to fulfill its basic functions in sales promotions?

Does display of fast foods, bread and other pastries help in the sales of other products?

What possible effects has other promotions mix strategies other than display have on the sales of fast food, pastries and other products?

Does product display help in improving the products and company’s image?

To what extent has the kind of display employed by Chitus helped to increase sales?

SIGNIFICANCE OF THE STUDY

The study will help the management to know the areas where there is need for improvement in the product display and the company’s management in general. The study will equally and adequately marshal out ways through which such improvements could be accomplished. The study will also reveal the problems that Chitus Management encounter as a result of intense competition from other fast food restaurant and bakery industries.

OBJECTIVE OF THE STUDY

To find out how far the techniques applied by Chitus have been helping the customers sort their products needed.

To detect how best to improve, the techniques and modernize the display tools.

To know why the Management decide on those display techniques.

SCOPE OF THE STUDY

As a result of time constraints, this research work is restricted to New Heaven and Ebeano Housing branches. Also the researcher incorporated financially to cover all the branches and outlets. Moreso, line was not friendly due to the facts that there are other academic problems to attend to like, quizzes assignment and term paper. Furthermore lack of export knowledge in data analysis contributed in limiting this research work. The negative attitude of some respondent, who thought the information was not actually for academic exercise but for a way of over-reminding them in business.

DEFINITION OF TERMS

PASTRIES Using are items of food made entirely with a mixture of flour, fat and water which is baked and used as a base or covering for pies.

FAST FOOD: Food that can be worked easily, and is sold by restaurant to be eaten quickly or taken away.

DISPLAY: To put something in a place where people can see it easily.

PRODUCT: A product is something, that is viewed as being capable of satisfying needs and wants.

COMPETITION: Trying to win something by defeating others who are trying to do the same.

CONTINUOUS DISCONTINUITY: The continuous dynamic changing world economic situation.

TARGET MARKET: Are the people whom the marketer or company is directing their products and services to.

Get the Complete Project

This is a premium project material and the complete research project plus questionnaires and references can be gotten at an affordable rate of N3,000 for Nigerian clients and $8 for International clients.

Click here to Get this Complete Project Chapter 1-5

 

 

 

 

You can also check other Research Project here:

  1. Accounting Research Project
  2. Adult Education
  3. Agricultural Science
  4. Banking & Finance
  5. Biblical Theology & CRS
  6. Biblical Theology and CRS
  7. Biology Education
  8. Business Administration
  9. Computer Engineering Project
  10. Computer Science 2
  11. Criminology Research Project
  12. Early Childhood Education
  13. Economic Education
  14. Education Research Project
  15. Educational Administration and Planning Research Project
  16. English
  17. English Education
  18. Entrepreneurship
  19. Environmental Sciences Research Project
  20. Guidance and Counselling Research Project
  21. History Education
  22. Human Kinetics and Health Education
  23. Management
  24. Maritime and Transportation
  25. Marketing
  26. Marketing Research Project 2
  27. Mass Communication
  28. Mathematics Education
  29. Medical Biochemistry Project
  30. Organizational Behaviour
  31. Other Projects
  32. Political Science
  33. Psychology
  34. Public Administration
  35. Public Health Research Project
  36. More Research Project
  37. Transportation Management
  38. Nursing

Education

 

 

 

Need a Project Writer for a Different Topic

Full Project – IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY

Click here to Get The Complete Research Project Chapter 1-5


RESEARCH PROJECT CONTENTS
CHAPTER ONE - INTRODUCTION
1.1 Background of the study
1.2 Statement of problem
1.3 Objective of the study
1.4 Research Hypotheses
1.5 Significance of the study
1.6 Scope and limitation of the study
1.7 Definition of terms
1.8 Organization of the study
CHAPETR TWO – LITERATURE REVIEW
2.1. Introduction
2.2. Conceptual Framework
2.3. Theoretical Framework
2.4 Empirical Review
CHAPETR THREE - RESEARCH METHODOLOGY
3.1 Research Design
3.2 Study Area
3.3 Population of the Study
3.4 Sample Size and Sampling Technique
3.5 Instrument for Data Collection
3.6 Validity of the Instrument
3.7 Reliability of the Instrument
3.8 Method of Data Collection
3.9 Method of Data Analysis
3.9 Method of Data Analysis
3.10 Ethical Considerations
CHAPTER FOUR - DATA PRESENTATION AND ANALYSIS
4.1. Introduction
4.2 Demographic Profiles of Respondents
4.2 Research Questions
4.3. Testing of Research Hypothesis
4.4 Discussion of Findings
CHAPTER FIVE – SUMMARY, CONCLUSION & RECOMMENDATIONS
5.1 Introduction
5.2 Summary
5.3 Conclusion
5.4 Recommendation
REFERENCES
APPENDIX


Frequently Asked Questions | PenViewWriting.com

Frequently Asked Questions

How do I get my choice complete project on any topic?
To get your choice of complete project on any topic, simply click on the Download button above. Once you do that, follow the simple procedure stated on the page to complete the process. The steps are easy and straightforward, ensuring you can quickly access the full project without stress. You may be required to provide some basic details or confirm your selection before the download begins. After completing the procedure, the project will be available for you to save on your device. This method guarantees you receive the exact project topic you want in a complete, ready-to-use format.
I have a fresh topic that is not on your website. How do I go about it?
If you have a fresh topic that is not listed on our website, don’t worry—you can still get a complete and well-prepared research project. All you need to do is chat with us directly on WhatsApp or contact our Instant Help Desk. Once you share the details of your topic, our team of experts will guide you through the process and provide a custom-written research project tailored specifically to your requirements. This ensures that even if your topic is new, unique, or uncommon, you will still receive a high-quality, original project that meets your academic needs.
How fast can I get this complete project on any project topic?
You can get your complete project very quickly, depending on your needs. If you want this exact project topic without any adjustments or modifications, it will be ready for you to download within 15 minutes. The process is fast, simple, and convenient, ensuring you don’t waste time waiting. However, if you require some changes, customization, or a fresh project written from scratch, the delivery time may take a little longer, depending on the scope of work involved. Either way, we are committed to ensuring you get your complete project promptly to meet your academic deadlines.
Is it a complete research project or just materials?
It is a Complete Research Project, not just research materials or excerpts. This means you will receive everything you need in a standard academic project format. Specifically, the package includes Chapters 1 to 5, a well-written Abstract, a detailed Table of Contents, complete References, and where applicable, Questionnaires or Secondary Data. Each section is carefully structured to meet academic requirements, making it suitable for submission or further customization. So, when you download, you’re not just getting scattered notes but a fully developed research project that is ready for use, study, or adaptation to your specific academic needs.
What if I want to change the case study for this topic?
If you would like to change the case study for this topic, it’s very easy. Simply chat with our Instant Help Desk now via +234 708 7083 227, and you will get an immediate response. Our team will assist you in modifying the project to reflect the new case study of your choice. This ensures the content remains relevant and tailored to your academic requirements. Whether you want to switch to a different organization, location, or sample population, our experts will make the necessary adjustments promptly, so you still receive a complete and well-structured research project without any hassle.
How will I get my complete project?
Your Complete Project Material will be delivered directly to your email address for easy access and use. The file will be sent in Microsoft Word document format (MS Word), which allows you to easily read, edit, and customize the content to suit your specific requirements. This format is widely accepted for academic work and ensures you can make adjustments such as changing the case study, updating references, or adding personal inputs if needed. Once the project is sent, you can download it to your device immediately and begin working with it without any extra steps or complications.
Can I get my Complete Project through WhatsApp?
Yes! You can also receive your Complete Research Project directly through your WhatsApp number for convenience. Once your project is ready, we can send the full material in MS Word format straight to your WhatsApp, making it quick and easy for you to download and access on your phone or computer. This option is especially helpful if you prefer instant delivery, faster communication, or easier access on mobile devices. Whether through email or WhatsApp, you will still get the same complete project—including all chapters, abstract, references, and questionnaires where applicable—delivered securely and without delay.
What if my Project Supervisor made some changes to a topic I picked from your website?
If your project supervisor has made some changes to the topic you picked from our website, there is no need to worry. Simply call our Instant Help Desk now on +234 708 7083 227, and you will get an immediate response. Our team will assist you in adjusting the project to reflect your supervisor’s corrections or modifications. Whether it involves rephrasing the topic, changing the case study, or adding specific requirements, we will make the necessary updates quickly. This ensures your project aligns perfectly with your supervisor’s expectations while still maintaining a complete, high-quality research structure.
Do you assist students with Assignment and Project Proposal?
Yes! We also assist students with Assignments and Project Proposals in addition to complete research projects. If you need help with writing, structuring, or editing your proposal or assignment, our team is ready to guide you and provide the necessary materials. Simply call our Instant Help Desk now on +234 708 7083 227, and you will be attended to immediately. We provide professional support to ensure your work meets academic standards, whether it’s a proposal for approval, a class assignment, or a full project. This way, you can save time, reduce stress, and achieve excellent results.
What if I do not have any project topic idea at all?
Smiles! 😊 We’ve totally got you covered if you don’t have any project topic idea at all. Our team specializes in helping students brainstorm and select suitable topics that align with their field of study, interests, and academic requirements. All you need to do is chat with us on WhatsApp now via +234 708 7083 227 to get instant help. We will provide you with a list of well-researched, relevant, and trending project topics to choose from. Once you make your choice, we’ll guide you through the next steps, ensuring you get a complete project tailored just for you.
How can I trust this site?
You can trust this site because we are genuine and duly registered with the Corporate Affairs Commission (CAC), which gives you confidence that we are a recognized and legitimate business. In addition, our platform is protected with Secure Sockets Layer (SSL) encryption, meaning all your personal details, communications, and financial transactions are highly secure and safe from unauthorized access. Over the years, we have successfully assisted thousands of students with research projects, proposals, and assignments, building a solid track record of reliability. With these measures in place, you can be assured of our credibility, professionalism, and commitment to your academic success.
Customer Testimonials | Https://researchprojecttopics.com.ng

Our Customers are Happy

Ademola A.

★★★★★

I was skeptical at first, but after placing my order, my full project arrived in my email in under 15 minutes! The process was smooth, clear, and professional. Truly amazing service!

Kwabena K.

★★★★★

I needed a custom project on a new topic. researchprojecttopics.com.ng delivered within 3 days, and the quality was outstanding. They even guided me on how to defend it. Highly recommend!

Michael H.

★★★★★

Fast, reliable, and very professional. My research project was delivered on time, with no hidden charges. The team is trustworthy and supportive.

Fatou B.

★★★★★

I got my full project in minutes and my custom request within 3 days. Their communication is clear, and the material is top-notch. Excellent experience!

James O.

★★★★★

https://researchprojecttopics.com.ng is a lifesaver! My project was delivered exactly as requested. The team is friendly, professional, and highly responsive. Very satisfied!

Ngozi E.

★★★★★

I was worried about paying online, but the team reassured me and delivered my complete project instantly. Transparent and professional service!

Ama S.

★★★★★

I requested a custom topic project and received it in just 3 days. The guidance and quality were excellent. I recommend Https://researchprojecttopics.com.ng to everyone!

Sarah W.

★★★★★

The service is dependable and efficient. My project arrived on time, and every step was transparent. Truly a professional service I trust.

Emmanuel T.

★★★★★

Fast and reliable. My full project was delivered in minutes, and the custom project in 3 days. Communication was excellent throughout.

Aisha N.

★★★★★

Extremely satisfied with the service. My project was delivered promptly, fully transparent, and of high quality. A trustworthy academic partner!

Related Posts