Full Project – THE IMPORTANCE OF CARTOON IN NEWSPAPER JOURNALISM

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TABLE OF CONTENTS

Title page                                                                                i

Certification                                                                            ii

Dedication                                                                              iii

Acknowledgement                                                                  iv

Table of contents                                                          vi

Lists of Tables                                                                        vii

CHAPTER ONE

INTRODUCTION

• Background to the study 1
• Statement of the problem 5
• Objectives of the study 6
• Research Question 6
• Significance of the study 7
• Scope of the study 8
• Operational Definition of Terms 8

CHAPTER TWO

2.1    Theoretical Framework                                                10

2.2    Conceptual Framework                                               12

2.3    Research Study Review                                                20

CHAPTER THREE

Research Methodology

3.1Research Method                                                              22

3.2    Population of the Study                                               22

3.3    Sample Size and Sampling Techniques                      23

3.4    Instrumentations                                                         23

3.5    Validity and Reliability of the Instrument                   23

3.6    Method of Administration of the Instrument              24

3.7    Method of Data Analysis                                              24

CHAPTER FOUR

4.1    Analysis Of field Performance                                     25

4.2    Analysis of the Demographic Segment                        25

4.3    Analysis of Data on the Research Question               28

CHAPTER FIVE

SUMMARY CONCLUSION AND RECOMMENDATION

5.1    Summary                                                                      37

5.2    Limitations to the Study                                               38

5.3   Conclusion                                                                     39

5.4    Recommendations                                                        40

References                                                                    42

LIST OF TABLES AND ILLUSTRATION

     Pages

4.2.1.  Distribution of the Respondents by Age                   25

4.2.2   Distribution of the respondents by Sex          26

4.2.3   Distribution by Marital Status                                  27

4.2.4   Distribution by Academic Qualifications                  27

4.3.1   Do you like cartoon in Newspaper                            28

4.3.2   Does cartoon play any role in the                    29

communicative life of its audience?

4.3.3   How functional will you rate cartoon as                   30

a means of communication?

4.3.4   Does cartoon messages change one’s                       31

view towards an event

4.3.5   Does the message channel its audience                   31

attention to the desired motive

4.3.6   Do you prefer cartoon illustrations                          32

as easy understandable to written words

4.3.7        Do you prefer cartoon to written words              33

because of its entertainment value

4.3.8        Do you prefer cartoon to written words              34

because it’s more actionable and requires

few words description.

4.3.9        Is cartoon generally accepted as a                       35

means of communication in newspaper

journalism.

4.3.10       how extensive is cartoon illustration being        36

used in newspaper journalism.

CHAPTER ONE

INTRODUCTION

1.1   BACKGROUND OF THE STUDY

        Essential, communication is the root of world creation. It is the basic of human existence living and interrelating. It is also the socio cultural system of the people of the world. According to Mac Bride (1981 pg 3) says “Communication maintains and animates life, it is the motor and expression of social activity and civilization. It creates a common pool of ideas, strengthens the felling of togetherness through exchange of messages and translates, reflecting every emotion, and need from the humblest task of human survival to manifestation of creativity or destruction”.

Communication cements our social interaction with other people. It is a living mechanism which links together any organism but when there is a breakdown in communication, the organisms also breaks.

The need for communication is at least tantamount to the need for information. By getting people informed of the happenings in other part of the country and the globe, newspaper helps to broaden the people’s horizon and in this corollary serve as a force of cohesion or as an internet for binding together the different human communities.

It is therefore, not debatable, to say or to conclude that it is this dynamic attempt to inform the people and broaden their horizon through newspaper; which has over the years brought about the use of cartoons, pictures and other illustrations to supplement and complement the printed or written words.

Thus, it has been observed that not only written words serve as a means of conveying information to the general public. Some other means have been closely observed, these have brought about the inception of “Cartooning as a means of communication or especially in newspaper journalism.

With these observations, it has made us to carryout research on the “Importance of cartooning in newspaper journalism”.

Cartoon, according to chambers twentieth century dictionary, is “a comic or satirical drawing commenting on current events or politics”. Viewed from what it does rather than what it is, cartooning may be summed up as “graphic”.

Cartooning reflects social attitude and provide a vehicle through which people can voice feeling for which there is no socially acceptable or easy accessible outlet.

It provides a vehicle for expressing man different kinds of attitudes. It dramatically cuts through defenses, conveys, collective surreptitious approval or disapproval tackles taboo subjects and expresses ideas very simple and compelling. The purpose of cartooning is not totally different from Harold Lasswell’s functions of the press summed up this surveillance, correlation and transmission of cultural heritage.

Cartoonings, for example are basically meant to bring about social changes, most times combine other functions such as education information and entertainment.

In summation, cartoon is a good sample of an illustration in newspaper and as an illustration, it gives aesthetics to newspaper pages.

1.2   STATEMENT OF THE PROBLEM

        Over the years, cartooning has been serving as a means of communication. Once inner most feelings on a particular issue is expressed through cartoon illustrations, but in the main time, it has been observed that cantoon treatment has been relatively poor as it is regarded as thing for the children because it contains much of drawing, sketches and gesture illustrations.

Hence, this study is set to fact find through research reason (s) behind this notion and therefore, suggesting a tentative solution to the problem.

1.3   RESEARCH OBJECTIVES

        The objectives of this study is to access the importance of cartooning in newspaper journalism as a journalistic tool used for communication and how affective cartoon messages are to its audiences.

1.4   RESAERCH QUESTIONS AND HYPHOTHESIS

The importance of cartooning in newspaper journalism research questions are as follows.

• What impact does cartoon play in newspaper?
• Are cartoon messages properly understood by it audiences?
• Why do some people prefer cartoon illustration to written words?
• To what extent has cartoon been accepted?

In this study, those above questions will be answered through research in other to ascertain the time importance of cartooning to newspaper media outlet and the role it plays as a communication tool.

1.5       SIGINIFICANCE OF THE STUDY

The significance of this research is to assess the importance of cartooning in newspaper journalism. The benefit of this study is of great importance to both the print media and the reading public. This will help to encourage none introduction of canton illustrations in their daily publication therefore will serve as an avenue for discussing matters of national interest.

Hence, will also help to broaden the Readers knowledge on the importance of cartoon.

1.6       SCOPE OF THE STUDY

This study focuses its attention on the importance of cartooning in newspaper journalism on Kwara state college of Education, Ilorin.

In this study, questionnaire method is adopted as instrument to be used in collection of data. 100 respondents are selected to be the total number of population to be studied.

The research is carried out between February and July 2013, making a total of 6 months.

1.7   OPERATIONAL DEFINITION OF TERMS

In this research study, these are the key terminologies used that is, the key words.

Journalism: This term refers to an act in mass communication that deals mainly with gathering, reporting and dissemination of information’s that is news worthy.

Cartoon: This means drawing, sketching or making gesture illustrations of a thing in a funny way that is either entertaining or enlightening.

Newspaper: This is a set of large printed sheet of paper containing news articles, advertisement etc. published on a daily base.

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