Full Project-EFFECTS OF PERFORMANCE EVALUATION THROUGH THE ANALYSIS OF FINANCIAL STATEMENT ON INVESTMENT DECISIONS (A CASE STUDY OF LOGMAN NIGERIA PLC.)

Click here to Get this Complete Project Chapter 1-5

CHAPTER ONE 
INTRODUCTION
1.1 BACKGROUND TO THE STUDY
Financial analysis involves the assessment of a firm’s past, present and anticipated future financial condition. The objective is to identify any weakness in the firm’s financial health that could lead to the future problems and to determine any strength that the fine might capitalize upon. The need for financial accounting statement is becoming increasingly indispensable. This is due to the increased complexity of the economy and the massive growth of corporate organization.
1.2 HISTORY OF THE COMPANY
Longman Nigeria was incorporated on the 10” August, 1961 as a subsidiary of Longman group Ltd. A renowned British Publishing Company founded in 1724. Although, Longman, Green and Company, as this company was then known had since 1947 had a representation in Nigeria, it had operated as a mere trading out post of the U.K. parent company concentrating on the importation and distribution of education books produced primarily for the British school system. A study of the progress of Longman Nigeria Plc. over the past thirty-three years has shown various successful project that have had powerful influence on the direction and development of publishing industry and indeed education in Nigeria. The blue-print of Longman’s text development and list building strategies are largely attributable to its crop of pioneer employees.
1.3 STATEMENT OF THE PROBLEM
Extent to which the company is able to influence its overall performance.
1. Ability to meet its financial obligation in form of dividends to investors.
2. Inability to meet debt payment on due dates by having sufficient cash available.
1.4 OBJECTIVES OF THE STUDY
The objective of this study is to:
1. Assess the performance of organizations (with particular reference to Longman Nig. Plc.), in order to ascertain its level of performance.
2. To see to what extent investors’ decision are influenced by the analysis of the company’s performance.
3. Finally interpret and advices where necessary on appropriate actions to take in order to improve the performance of the company.
1.5 RESEARCH QUESTIONS:
Financial ratios give the previous year’s performance and average performance in the industry meaningful comparison of a firm’s financial data at different points in time and with other firms. It provides the basis for answering some relevant questions concerning the well-being of the firm.
1. How liquid is the firm?
2. Is management generating sufficient profit from the firm’s assets?
3. How does the firm’s management finance its investment?
4. Is the common stakeholders recovering sufficient returns on their investment?
1.6 RESEARCH HYPOTHESES
Top executives must know that the effectiveness with which accounting information satisfies the organization’s wider goals depends on to relevance, time lines and accuracy and the way it is used by member of the organization.
Ho: Performance evaluation should be in line with achieving corporate objectives
Hi: Performance evaluation should not be in line with achieving corporate objectives
1.7 SIGNIFICANCE OF STUDY
This research will be useful to management of up and coming companies. It is aimed at helping organizations in their bid to improve growth and to allow more investing public. Significantly, this study will be of benefit in the following areas: The study will guide the company in its future planning and growth formation It will also guide the company to more purposeful areas investment.
1.8 SCOPE AND LIMITATION OF THE STUDY
The scope of this study will be based manually on the financial statements of Long-man Nigeria Plc. as presented in its annual reports which would be used to evaluate its performance. The scope of the research shall cover a period of four years. The balance sheet and income statement contained in the annual reports shall be analyzed using ratios to highlight the company’s operating performance. The research will be limited to the publishing industry to which Long-man belongs. This research would also be limited to the performance of Long-man Nigeria Plc in relation to that of its competitors; care would be taken not to delve into inter-firm comparison but the general performance of the company. The personnel function, administrative and such other functions not financially oriented will not be dealt with.
1.9 METHODOLOGY METHOD OF DATA COLLECTION
The researcher made use of primary and secondary data as supported with the aid of Annual Reports of the company (Long-man Nigeria Plc.) and that of its competitors in the publishing industry.
1.10 LIMITATIONS OF THE RESEARCH METHOD
The main tool of this research was the annual reports of the companies under review and the use of ratio analysis to interpret the information contained in the reports. Hence, the primary data is also used to elicit information for he study. With reference to the Annual reports, the information contained therein were arrived at, in line with the historical cost concept, they are not perfect indicators of future and may not represent the presents the naira worth.
1.11 DEFINITION OF TERMS
Performance Evaluation: This refers to the evaluation of the operating performance of the company. Thus it refers to the evaluation of the profitability and efficiency of its operation.
Financial statements: This is the collective name for the items in the company’s annual report i.e. balance sheet and income statement. Those statements represent the final output of the accounting process.
Ratio analysis: This is the comparison of relationship between two items for a useful interpretation of financial statements. Profitability: this is profit in relation to investment that generated it. The company: This refers to Long-man Nigeria. Plc 

Get the Complete Project

This is a premium project material and the complete research project plus questionnaires and references can be gotten at an affordable rate of N3,000 for Nigerian clients and $8 for International clients.

Click here to Get this Complete Project Chapter 1-5

You can also check other Research Project here:

1, Accounting Research Project

2. Adult Education
3. Agricultural Science
4. Banking & Finance
5. Biblical Theology & CRS
6. Biblical Theology and CRS
7. Biology Education
8. Business Administration
9. Computer Engineering Project
10. Computer Science 2
11. Criminology Research Project
12. Early Childhood Education
13. Economic Education
14. Education Research Project
15. Educational Administration and Planning Research Project
16. English
17. English Education
18. Entrepreneurship
19. Environmental Sciences Research Project
20. Guidance and Counselling Research Project
21. History Education
22. Human Kinetics and Health Education
23. Management
24. Maritime and Transportation
25. Marketing
26. Marketing Research Project 2
27. Mass Communication
28. Mathematics Education
29. Medical Biochemistry Project
30. Organizational Behaviour
31. Other Projects
32. Political Science
33. Psychology
34. Public Administration
35. Public Health Research Project
36. More Research Project
37. Transportation Management
38. Nursing

Need a Project Writer for a Different Topic

• MSC PROJECT WRITING SERVICES
• MBA RESEARCH PROJECT WRITING SERVICES
• Research Project Writing Services in Lagos Nigeria (Professional Writers) -Law, MSc, MBA,PhD, Dissertations, Thesis, Assignment, Speech
• Masters Research Project Writer in Lagos Nigeria
• MBA Research Project Writer in Lagos Nigeria
• LOOKING FOR A WRITING SERVICES FOR AN URGENT ASSIGNMENTS OR PROJECT WORK
• PROFESSIONAL WRITING SERVICES IN LAGOS NIGERIA (TERM PAPER, SPEECH WRITING, ASSIGNMENT, THESES, DISSERTATIONS, RESEARCH PROPOSAL, PROJECT WRITING SERVICES etc)
• BUSINESS ADMINISTRATION RESEARCH PROJECT WRITER IN LAGOS NIGERIA
• CONSULT A RESEARCH PROJECT WRITER IN LAGOS NIGERIA (PH.D, MBA, MSC, M.ED, BSC)
• MANAGEMENT RESEARCH PROJECT WRITER IN LAGOS NIGERIA
• Education Research Project Writer in Lagos Nigeria
• Environmental Sciences Research Project Writer in Lagos Nigeria
• Guidance and Counselling Research Project Writer in Lagos Nigeria
• Human Kinetics and Health Education Project Writer in Lagos Nigeria
• Early Childhood Education Research Project Writer in Lagos Nigeria
• Christian Religious Studies(CRS) Research Project Writer in Lagos Nigeria
• Educational Administration and Planning Research Project Writer in Lagos Nigeria
• Political Science Research Project Writer in Lagos Nigeria
• Accounting Research Project Writer in Lagos Nigeria
• Economics Research Project Writer in Lagos Nigeria
• Management Research Project Writer in Lagos Nigeria
• Marketing Research Project Writer in Lagos Nigeria
• Public Administration Research Project Writer in Lagos Nigeria
• MBA Research Project Analysts
• In Need of MBA Research Project Writer in Nigeria
• MBA Dissertation Research Project Writer
• MBA Project writer
• EDUCATION DEPARTMENT PROJECT WRITING SERVICES
• BACHELOR OF SCIENCE (BSC) DEGREE PROJECT WRITING SERVICES(B.ED,B.A,B.SC)
• MASTER OF BUSINESS ADMINISTRATION (MBA) RESEARCH PROJECT WRITING SERVICES
• MASTER OF SCIENCE (MSC) RESEARCH PROJECT WRITING SERVICES
• POST GRADUATE RESEARCH PROJECT WRITER
• POST GRADUATE DIPLOMA (PGD) RESEARCH PROJECT WRITER
• MASTER RESEARCH PROJECT WRITER
• MASTER DEGREE RESEARCH PROJECT WRITING SERVICES
• POSTGRADUATE RESEARCH PROJECT WRITING SERVICES
• MASTERS RESEARCH PROJECT WRITING SERVICES
• RESEARCH PROJECT WRITER
• EXPERT IN RESEARCH PROJECT/THESIS/DISSERTATION WRITING SERVICES IN LAGOS NIGERIA
• HIRE A PROFESSIONAL BSC/HND RESEARCH PROJECT WRITER
• HIRE A PROFESSIONAL MBA/MSC RESEARCH PROJECT WRITER
• HIRE A PROFESSIONAL THESIS WRITER IN LAGOS NIGERIA
• SC/M.SC/MBA/PGD RESEARCH PROJECT WRITER IN LAGOS NIGERIA
• Master Degree Research Project Specialist/Writer in Lagos, Nigeria
• Hire A Research Project Writer in Lagos Nigeria
• Research Project Specialist in Lagos, Nigeria

• Education